Marketing 2.0
On our teleseminar call last week, I shared a couple of paragraphs from an article by Peter Wallsten of The Washington Bureau that appeared in The Chicago Tribune on Weds, Jan 14, 2009. The article said:
”The organization, known internally as ‘Barack Obama 2.0′ is being designed to sustain a grass-roots network of millions that was mobilized last year to elect Obama and is now widely considered the country’s most potent political machine.
”Strategists for both parties say the scope of this permanent campaign structure is unprecedented for a sitting president. People familiar with the plan say Obama’s team would use the network in part to pressure lawmakers - particularly wavering members of the new president’s own party - to help him pass legislation on the economy, health care and energy.
”The plan could cause tensions with members of Congress, who are unlikely to welcome the idea of Obama’s political network targeting them from within their own districts…
”Strategists in both parties said the ideas being discussed would create a weapon for policy battles far more powerful than the speeches, news conferences and donor-targeted techniques used by past presidents.
”No one’s ever had these kind of resources,’ said political strategist Ed Rollins, who led political operations under President Ronald Reagan. ‘This would be the greatest political organization ever put together.’…”
I share this article with you because it demonstrates the incredible effectiveness of what the Obama campaign has done using very accessible AND AFFORDABLE Internet marketing strategies!
And what we’re teaching you are the very systems that the Obama campaign used so that you can win your election with YOUR database - “Marketing 2.0″
To hear a *FREE* recording of the call -or to register for our NEXT *FREE* call - where we will cover “Must Have Social Media Tools” - on Jan 22nd, go to: www.NewMarketLeaders.com
“All Things With Exuberance!
mary!
thanks for sharing!